the biggest British fight in 15 years but does anyone care.

In the red corner a man who lost to a 40 year old, a man who seemed to have fought nobody of great significance, and is running scared of two Ukrainian brothers, and in the blue corner a man who around 10 years ago had the world of boxing at his feet or maybe his hands but he has thrown it away and deserved to lose in his last match, the reason i ask this is with less than 2 months to go until a big world title fight there has been a press conference and a few interviews, unless the PR of this fight is improved than the battle of Britain may just have to be seen as a fight that only  2 people really care about.